B. Sc. Business Engineering & Management

DURATION OF TRAINEESHIP March - September 2020

Please describe here in brief what your activities were during your traineeship

My main tasks as a marketing trainee included the following activities:

  • Social media conception, creation and organization
  • Supporting the creation of communication content for product campaigns
  • Creation and translation of product texts
  • Photography for social media

How did you become aware of the traineeship at DT Swiss?

I became aware of DT Swiss as an employer because of my passion for mountain biking and its excellent reputation in the bicycle industry.


What makes DT Swiss different from other employers?

A personal and familiar atmosphere between all employees ensures a pleasant work environment. The shared passion for cycling connects the employees and provides daily motivation.

At DT Swiss, every opinion is valuable, so I was always able to contribute my ideas during my internship and even implement some of them.


What were you able to take from your time at DT Swiss?

During my time at DT Swiss I was able to gather an enormous amount of exciting impressions. By working on projects, I was shown interesting ways of thinking and methods that will influence the way I work in the future.

The collaboration of the marketing department with many other internal departments showed me how important collaboration is in a company and what great results can be achieved. 


What was your personal highlight during your traineeship?

Definitely the market launch of the new 240 EXP hubs and the Carbon 1501 SPLINE wheels, where I was able to participate in the creation of the communication content. It is great to see your work bear fruit. 

The daily lunch rides (in any weather) and the lively discussions that followed were also a highlight!


And what does the time after your traineeship hold in store for you?

After finishing my internship at DT Swiss I will finish my last days of civil service.